TOMB RAIDER TREASURE
HUNTS UNVEILED
Copyright 2012 www.tombraiderchronicles.com
[ January 11th 2012 ]
Crystal
Dynamics and Geocaching.com will tie the knot
on a series of location-based treasure hunts to
help promote Tomb Raider. The collaboration will
be executed through a series of location-based,
worldwide adventures and will unfold through both
the traditional treasure-hunting format established
by Groundspeak, and the more recent photo-based
framework, Geocaching Challenges.
"We
are truly excited to be working on a series of
exclusive gaming initiatives with Groundspeak,"
said Karl Stewart, global brand director for Tomb
Raider and Crystal Dynamics. "As a longtime
fan of Geocaching, it's the perfect fit for Tomb
Raider and to be able to create a series of worldwide
Geocaching treasure hunts for Tomb Raider is going
to be a lot of fun."
"Many
of us have been playing Tomb Raider since the
first game launched in 1996, and we are excited
that Geocaching.com is partnering with Crystal
Dynamics on this project" said Jeremy Irish,
CEO of Groundspeak.
"Tomb
Raider is all about exploration and discovery.
It inspires the adventurer in all of us, much
like geocaching does, and we are excited about
the opportunities that this project presents for
both geocachers and Tomb Raider fans worldwide."
The studio
will reveal more information soon.
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