TOMB RAIDER TAPS
U.S. GAMING CHANNEL
Copyright 2006 www.tombraiderchronicles.com
[ October 4th 2006 ]
- a Dundee-based digital media company - has been
contracted by Waterfront Entertainment to produce
an interactive version of Tomb
Raider for a number of North American broadcasters,
could be similar in feel to Sky
Gamestar, who launched an interactive Lara
Croft game in December 2002. Viewers of Sky
access Gamestar by pressing the interactive button
on their digital remote control or by pressing
the red button while watching one of the Sky channels.
to figures obtained from Sky Gamestar, Tomb Raider
was played around 800,000 times shortly after
launch in December 2002, and Sky Gamestar claims
they succeeded in delivering the gaming experience
to a predominantly female mainstream audience;
a demographic notoriously hard to reach for the
traditional video games industry.
to Dundee Evening Telegraph, when Tomb
Raider The Reckoning released on Canadian
channel Bell ExpressVu, it gave the station the
best sales figures it had ever had on a games
is a great way for Denki to capitalise on the
experience we've built up through our work with
Sky and take it into the international market,"
said company director Mr Anderson. "There are
huge opportunities on offer and Denki will be
well-placed to take advantage."