ELSPA SUMMIT CHARTS NEW HORIZONS
Copyright 2005 ELSPA Games Summit

[ June 24th 2005 ]

Games industry senior executives, decision makers and researchers gathered in London this week for the ELSPA International Games Summit, with the market's thought leaders taking this valuable opportunity to share their vision, their strategies and their concerns as the industry sits on the cusp of the next-generation transition.

The annual event continues to grow from strength to strength and this, its third year, was its most successful yet - with a diverse selection of speakers and sessions, each of great relevance to the rapidly evolving business of games, and an audience comprised of senior executives from across the interactive entertainment industries.

The opening keynotes from Peter Moore, Corporate VP of Microsoft Xbox, and David Reeves, President of Sony Computer Entertainment Europe, both stressed the need to reach out to consumers who don't currently play games through both innovative software and attractive multimedia features.

Although Peter Moore concentrated on the forthcoming Xbox 360 next-generation console, while David Reeves encouraged the industry to remain focused on the current-generation platforms for the next two years, both men revealed a vision of a multimedia, connected future which is designed, as Moore reiterated, to "touch a billion consumers."

Further details regarding the ELSPA Games Summit can be obtained from the ELSPA website at www.elspa.com.