TOMB RAIDER RIDE
BOOSTS MAC TRUST
Copyright 2004 www.tombraiderchronicles.com
[ August 16th 2004 ]
Big Brother
and Lara Croft have helped Macquarie Leisure Trust
to a $17.4 million profit for the June 30 year,
a rise of 51 per cent on the previous year. The
trust said it was now looking for other investments
and was confident of the future trading prospects
of its Dreamworld and d'Albora marinas assets.
Chairman Neil Balnaves said Macquarie Leisure
was "now well positioned to pursue the acquisition
of other leisure assets that provide opportunities
for profit improvement through the application
of specialised operational management".
The booming
growth of the residential corridor around the
Dreamworld theme park on the Gold Coast also means
the trust will push forward on the masterplan
for the 30ha of land it owns next to the park.
The land is earmarked to be part of the broader
Coomera town centre.
Chief
executive Greg Shaw said last year the trust envisaged
work on the project was 10 years down the track.
However, because of the booming residential development
in the area, it was now three to five years. The
trust benefited from increased growth across all
market segments at Dreamworld. Attendance at Dreamworld
for the year was up almost 13 per cent and total
revenue grew by 14.5 per cent to $67.7 million.
Earnings
per security for the period increased 43 per cent
to 11.44¢ while distributions per security increased
23 per cent to 9.2¢. Revenue for the first month
of the new financial year of $8.3 million was
up by 13 per cent on the same time the previous
year.
Mr Shaw
said the Lara Croft Tomb Raider attraction had
been a huge success as was the Big Brother house
and both had fitted into the trust's strategy
of leveraging off already successful brands. The
Nickelodeon rides had also been a big success
for children. He said an example of this success
was shown by significantly higher revenue and
profit while capital expenditure was only $1.8
million. Mr Shaw said every year the Big Brother
television series reinvented itself with a new
house and new cast which meant a new attraction
for Dreamworld.
The trust
will add to its existing high-end thrill rides
with the September launch of The Claw, a pendulum
ride that propels people nine storeys high with
a 360 degree spin.
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