Copyright 2004

[ June 21st 2004 ]

Model and TV personality Nell McAndrew teamed up with the UKís recycling organisations this week to urge football fans to recycle during Euro 2004. Recycling organisations WRAP (the Waste & Resources Action Programme), SWAP (Save Waste and Prosper), Waste Watch, British Glass, Alcan Aluminium Can Recycling, Corus (steel cans recycling) and Recoup are all backing the modelís plea to the nation.

As the English team progressed to the knock-out stage of the tournament in Portugal, Nell said: "Around 20 million glass bottles and 20 million steel and aluminium drink cans - the equivalent to 4,500 tonnes - will be thrown away over the course of each England match. The good news is that more than 60% of that household rubbish can now be recycled."

The campaign material including Nell's photographs are being made available to local authorities to circulate to their local areas. Gareth Morton, director of SWAP, said "Attracting high profile support from celebrities is one of the best ways of securing the publicís attention."

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