EIDOS INKS AGREEMENT
WITH BACKYARD
Copyright 2002 Eidos Interactive Press Release
[ August 9th 2002 ]
Eidos
Interactive, a leading developer and publisher
of interactive entertainment, and Backyard Wrestling
Inc, the world's premier provider of backyard
wrestling genre sports entertainment, today announced
that they have signed a licensing agreement, which
provides Eidos rights to publish and distribute
video games based on the best-selling, sensational
Backyard Wrestling video series.
"Eidos
is pleased to announce this strategic relationship
with Backyard Wrestling, Inc," said Rob Dyer,
President, Eidos Interactive. "The Backyard Wrestling
video series is astonishing in its popularity
and steadily-increasing fan base. The video series'
outrageous, reality-based hardcore action translates
perfectly into the video game arena. Eidos looks
forward to releasing a video game that brings-to-life
the outrageous, bigger-than-life action of Backyard
Wrestling."
An explosive,
action-packed video game is the perfect extension
to our top-selling 'Best of Backyard Wrestling'
video brand," said Houston Curtis, CEO of Backyard
Wrestling, Inc. "We are pleased to be working
with Eidos Interactive, as they understand that
Backyard Wrestling isn't just another wrestling
or fighting game, but a pop-culture phenomenon
unlike anything the world has ever seen. We believe
this partnership will result in a mind-blowing,
ground-breaking gaming experience that will deliver
the incredible in-your-face action our fans have
come to expect, combined with a unique sense of
depth into our wildly outrageous world of Backyard
Wrestling mayhem." The Backyard Wrestling video
series consists of outrageous and shocking footage
from real backyard wrestling matches across the
US.
The Backyard
Wrestling video series currently boasts five chart-topping
titles, including: "THE BEST OF BACKYARD WRESTLING:
FUTURE KINGS OF THE RING," "THE BEST OF BACKYARD
WRESTLING 2: MORE HARDCORE THAN EVER BEFORE,"
"THE BEST OF BACKYARD WRESTLING 3: TOO SHOCKING
FOR TV," "THE BEST OF BACKYARD WRESTLING 4: RANDOM
ACTS OF VIOLENCE," and "THE BEST OF BACKYARD WRESTLING
Special Edition: THE BACKYARD BABES Behind-The-Scenes
UNCENSORED."
Backyard
Wrestling has also made its entrance into the
pay-per-view arena, expanded into international
markets, and is currently in post-production on
three all-new releases due to hit retail stores
nationwide later this year. Backyard Wrestling,
Inc. boasts millions of rabid, die-hard fans as
well as hundreds of BYW leagues in all 50 states
and over fourteen countries across five continents.
"Eidos
is thrilled to have this opportunity to bring
the fierce action of the Backyard Wrestling video
series to life on today's gaming consoles," said
Kevin Gill, Senior Product Manager at Eidos Interactive.
"Eidos continues to diversify its already strong
roster of brands with this exciting new property,
and we will continue to push the envelope of today's
games with such acquisitions."
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