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TOMB RAIDER UNDERWORLD
GOES MOBILE
Copyright 2008 Electronic Arts Press Release
[ September 15th 2008 ]
Today,
Electronic Arts Inc announced that it has signed
an agreement with Eidos
Interactive, creator of some of the world's
leading videogame properties, which sees the exclusive
multi-regional distribution and licensing rights
to selected titles from the Eidos catalogue being
granted to EA Mobile, a division of EA's Casual
Entertainment Label, for mobile devices.
Effective
immediately, the agreement provides licences to
EA across all existing mobile channels and mobile
devices for four key titles: Tomb
Raider Underworld, Just Cause 2, California
Games X and Minesweeper, with a future option
on the mobile versions of the majority of Eidos
videogame properties for a period of three years.
"Eidos
has a valuable portfolio of intellectual property
including the world famous Tomb Raider games,"
said Javier Ferreira, VP of European Publishing,
EA Mobile. "This deal gives EA Mobile immediate
access to not one but four high profile titles,
which will appeal to a broad audience on mobile
platforms."
"EA
Mobile is the world leader for mobile publishing,
with excellent carrier and OEM relationships in
all corners of the globe," said Simon Protheroe,
Online Publishing Director, Eidos. "We have
had great success with Eidos products on mobile
platforms to date and this strategic relationship
will allow us to focus on making quality mobile
titles and utilising the presence and scale that
EA Mobile has in the marketplace."
The Tomb
Raider franchise has achieved worldwide recognition
with 35 million games sales and two blockbuster
movies. Just Cause 2 is the eagerly awaited sequel
to the critically acclaimed Just Cause, while
California Games X is a brand new version of the
1987 Commodore 64 classic. Minesweeper is one
of the most pervasive games of the modern age,
versions of it being installed on PCs as standard
with the Windows operating system since 1992.
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