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BLACKBERRY KAT ON CRACKING THE WHIP

Kathryn Clements, senior brand manager for Tomb Raider , continues our brand new series focusing on a behind-the-scenes look at developing Tomb Raider Underworld. Kathryn has been instrumental in the rejuvenation of the Tomb Raider franchise, and below are her words on her daily activities.

Last Updated: Aug 15, 2008

EIDOS EARMARKS CASH FOR UNDERWORLD

Marketing Week reports publisher Eidos has ear-marked 1 million for a vociferous advertising campaign 'covering TV, print, outdoor and online' mediums to promote the arrival of Tomb Raider Underworld, vying for the Christmas top spot in the video-games charts. According to Eidos UK marketing manager Jon Brooke: 'We have had large launches before but this is certainly the biggest for eight years.'

Last Updated: Aug 15, 2008

ALISON CARROLL'S BIOGRAPHY RELEASED

In her latest incarnation the new Lara Croft isn't just a pretty face - as a former gymnastic representative for Great Britain, she's now got the all action skills to match. Athletic and agile, 23 year old Alison Carroll from Croydon is set to be catapulted from her current job as a receptionist to a world of superstardom as she follows in the footsteps of Oscar-winning actress Angelina Jolie and model Nell McAndrew to become the new face of Lara Croft.

Last Updated: Aug 12, 2008

ALISON CARROLL HQ DESKTOP WALLPAPER

Collect official desktop wallpaper featuring newly anointed Lara Croft model Alison Carroll. Available in numerous flavours, our Alison Carroll desktop wallpaper can be download in widescreen format, traditional 4:3 aspect ratio or Sony PSP format.

Last Updated: Aug 12, 2008

ALISON CARROLL ANNOUNCED AS MODEL

Eidos Interactive Ltd., creator of some of the world's leading videogame properties, today revealed that seasoned gymnast Alison Carroll will be the new face of famed videogame character Lara Croft.

Last Updated: Aug 12, 2008

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