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EIDOS
ANNOUNCES GET ON DA MIC
Eidos,
one of the world's leading publishers
and developers of entertainment software,
today announced it has secured a co-publishing
deal with Artificial Mind and Movement
for the hip hop music video game Get
On Da Mic.
The game is currently in development
by A2M in partnership with Highway
1 Productions, Inc. in addition to
a second title, Get On Da Floor, an
urban, hip hop-centric dance title.
Get On Da Mic will be released this
fall, and Get On Da Floor will follow
shortly thereafter. Both games will
be available for the major video game
systems.
"Get
On Da Mic immerses players in the
alluring world of becoming a hip hop
celebrity," said Paul Baldwin, Eidos
North America's vice president of
marketing. "A2M has secured one of
the most robust music soundtracks
available in any music game featuring
over 40 tracks. The game also boasts
a non-confining freestyle mode allowing
players to show off their lyrical
skills and pave their own paths to
fame among their friends."
"A2M
has found an ideal partner in Eidos,
whose expertise in bringing cutting-edge
titles to market will truly benefit
Get On Da Mic," said Remi Racine,
president and chief executive officer
of A2M.
Get
On Da Mic allows players to live the
fantasy resulting from their rap superstardom,
embracing the famous excesses of the
hip hop lifestyle. Gamers must wow
the crowds with their 'dope' rapping
style as they go from the street,
play "da clubs," record at the studio,
shoot the video, and ultimately perform
for thousands of fans in order to
acquire the fantastic material wealth
that comes with unimaginable success.
Powerful producers, shady agents,
and innumerable groupies line the
road to fame.
"We
are excited that A2M's remarkable
grasp of hip-hop lifestyle and culture
has been perfectly matched with Eidos'
impressive ability to deliver consumers
ground-breaking titles," said Michael
Betti, co-founder of Hwy1 Productions.
Get
On Da Mic will be showcased in the
Eidos' booth at this year's Electronic
Entertainment Expo. Eidos will be
located at booth #924 in the South
Hall of the Los Angeles Convention
Center during the trade show, which
runs May 12-14, 2004.
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